Elaborating on the Little Caesars brand refresh, I created a series of proportions and guidelines for all future illustrations of our beloved Little Caesars character.
Always a student; one of the skills I’ve honed at Little Caesars is animation and motion graphics. By using what’s available and a little ingenuity I’ve explored text animators, after effects expressions, and 3D techniques to make product photography come to life!
Campaign Print and P.O.P.
Being resourceful and seeing the fun in our food helped me create the lead concept for Stuffed Crazy Bread. Above you will see how we stretched our cheeeesy smile over print and point of purchase materials.
Programmatic Display Banners
Fun fact: aside from my duties as a graphic designer, I also participate in qualitative taste tests at Little Caesars. I created a display ad campaign for our franchisees to share quality messages.
Our franchisee network often uses window graphics to advertise their location and conceal back of house. This is also a great way to capture the fun and whimsical side of Little Caesars while focusing on its core messages.
As a native Detroiter, I’ve grown up loving American Muscle Cars. I was floored when tasked with creating our very own Little Caesars livery.